Healthcare

Here is a collection of resources showing successful marketing tactics for hospitals and health care systems.

Healthcare
10 Keys to Unlocking Exponential Health System Growth

Figure out how to unlock exponential growth of your health system while consistently increasing patient volumes.

Healthcare
8 Ways to Achieve Intelligent Health System Expansion

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See how to aggregate current patient care data with complete third party data to engage ideal patients.

Healthcare
5 Ways to Market to Today’s Health Consumer

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Learn how to focus on the “soft” elements of the care experience and communicate on an individual level.

Healthcare
5 Ways to Drive New Patient Growth

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Identify ideal health consumers, communicate to them with personalized impact, and convert them into valuable patients and promoters of your services.

Healthcare
5 Strategies to Enhance Patient Engagement

White Paper Image 5 Ways Enhance Patient Engagement

Find ways to identify “hot spots” for health consumer intervention within your service areas and intelligently communicate with patients post-visit.

 
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10 Reasons You’d Be Crazy Not to Use Direct Mail to Drive Website Traffic

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See why employing an integrated marketing strategy helps drive and convert website traffic.

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Direct Mail 101: Tips for Designing an Effective Postcard

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Determine exactly how to format your postcard to best achieve your marketing and direct mail goals.

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How to Identify and Retarget Website Visitors (And Ultimately Prevent Ghosting!)

Identify Website Visitors Ebook

A new, unidentified customer doesn’t have to be a ghost and your retargeting doesn’t have to be creepy.

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How to Use Data to Power Up Your Customer Acquisition

Power Up Acquisition

Narrow your acquisition focus by locating and attracting more profitable customers with a smaller, more targeted net.

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Personalization Made Easy: Coordinating the Right Assets

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Match all of your assets with the right customer at the right time to ensure your campaign has great success.

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Achieving Personalization Through Variable Data Messaging

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Learn how variable data messaging achieves better direct mail response rates & increases lifetime value.

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Direct Mail 101: A Complete Overview of Mail Formats

Mail Format eguide

Determine which of the most popular direct mail formats will work best to achieve your marketing goals.

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Printing Defined: A Comprehensive Guide to Unfamiliar Terms in the World of Print

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Get an understanding of the seemingly complex terms that have to do with each stage of the printing process.

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Infographic: What Happens When Your Direct Mail Is Delivered?

See what happens when direct mail marketing campaigns hit your customer’s mailbox, plus break down response by format.

 

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