GUEST POST GUIDELINES

Thanks for your interest in becoming a Compu-Mail, LLC contributor.

We’re always looking for fresh ideas to empower our direct mail community to do their best work. Below, you'll find the criteria for crafting insightful articles for our platform.

What are the Reasons to Consider Writing for the Compu-Mail, LLC Blog?

Our Blog is a trusted resource for direct mail marketers and printing services providers. Share your knowledge and experience with the direct mail marketing community!

Here are compelling reasons to contribute to our blog:

Reach thousands of readers by sharing your experiences.
Promote your company.
Receive a high-quality, relevant backlink, boosting your online presence.
Gain exposure through promotion on our social media channels and inclusion in our monthly blog.
We attribute credit to every guest post and ensure proper recognition.

Content Guidelines

To maintain relevance for our audience, focus your content on direct mail marketing, Commercial printing, promotional products, transactional mail, data security, and printing topics.

Support your ideas with stats, charts, and data from your experience OR link to the trusted original source.
Avoid plagiarism; provide links to original sources when referencing facts. Plagiarized content will be rejected immediately.
Conduct thorough grammar and spelling checks before submission.
Limit self-promotion to one link to your company's website within the body of the post.
Include up to three external links to credible resources that enhance reader understanding.

Compu-Mail reserves the right to modify your material by including calls-to-action to Compu-Mail content including but not limited to eBooks and other downloadable content.

Technical Requirements

Write your post with Google Docs or Microsoft Word. This is the easiest way for us to convert your content into a WordPress post.
Aim at a 1,000 - 1,800 word range. Instead of trying to hit a specific word count, focus on clear, in-depth explanations.
Utilize H2 and H3 subheadings for organization. This helps keep formatting clear and simple.
Adhere to web writing best practices, favoring concise sentences and paragraphs. Ensure paragraphs are brief, typically no longer than five lines.

Types of Articles We Accept

Both savvy experts and direct mail newbies read the Compu-Mail Blog. This means that our audience is interested in various articles: from simple to the most complex. Here are some types of articles we accept:

Direct mail best practices across various industries (e.g., medical, financial, insurance, education, retail, real estate, etc).
Personal observations and opinions derived from direct mail experiences.
Research-driven articles analyzing trends and strategies.
Insights into emerging trends shaping the direct mail landscape.
Design trends in direct mail, explore the latest design trends and innovative ideas for creating eye-catching and engaging direct mail pieces.
Personalization techniques for direct mail marketing that increase ROI.
Measuring ROI in direct mail. Explain how to track and measure the return on investment (ROI) of direct mail campaigns, including key metrics to analyze and tools for tracking results.
Direct mail vs. digital marketing: finding the right balance. Compare and contrast the benefits of direct mail and digital marketing channels and discuss how businesses can integrate both into their overall marketing strategy.
Direct mail copywriting tips: offer advice on writing compelling copy for direct mail pieces, including techniques for grabbing attention, building interest, and motivating recipients to act.
Environmental considerations in direct mail: discuss sustainable practices and eco-friendly options for producing and distributing direct mail, including recycled paper, soy-based inks, and carbon offsetting.
Direct mail mistakes to avoid identifying common pitfalls and mistakes to avoid in direct mail marketing, such as poor targeting, ineffective messaging, and lack of tracking.
The Future of Direct Mail: Speculate on emerging trends and technologies that could shape the future of direct mail marketing, such as augmented reality, variable data printing, and predictive analytics.

What We Won’t Accept

To maintain the quality and uniqueness of our content, we refrain from publishing:

Anything that's been covered on our Blog before. Search our site before submitting your articles.
Low-quality content aimed solely at link-building.
Excessive promotional content for specific companies.
Critiques targeting individuals or organizations or public figures.

Ready to Pitch?

Follow these steps to submit your guest post ideas:

Format your pitch subject line as: "Guest Posting Pitch: [Proposed Article Topic]."
In the body, explain why your topic would interest our audience and why you're passionate about covering it. If unsure, provide a list of topics for consideration.
Introduce yourself and share three links to your previously published content. Don’t worry if this is your first post, we are happy to support and grow new talent.