How to Integrate a Marketing Campaign Across Channels

Monday, March 18th, 2019

When creating a marketing campaign that has touchpoints across multiple channels, it’s important to first understand the difference between multi-channel and omnichannel marketing.   While multi-channel involves attracting customers across as many channels as possible, omnichannel involves integrating multiple channels … Continue reading

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[ON DEMAND] Marketing to Millennials in 2019

Monday, February 4th, 2019

ON DEMAND This webinar is now available as a recording. The 30-minute presentation covers everything you need to know about marketing to millennials in 2019. This webinar is for eligible marketing professionals only. Compu-Mail reserves sole discretion to review eligible … Continue reading

Compu-Mail Promotes Allison Jensen to Marketing Manager

Thursday, January 31st, 2019

Grand Island, NY – Compu-Mail, LLC of Grand Island, NY recently promoted Allison Jensen to Marketing Manager. In her new role, she will be responsible for spearheading Compu-Mail’s marketing and lead generation efforts. Compu-Mail offers complete direct marketing services via … Continue reading

35 Direct Marketing Statistics for 2018-2019

Monday, January 28th, 2019

 

5 Effective Marketing Tactics for Increasing Non-Profit Donations and Sponsorships

Wednesday, January 16th, 2019

We partnered with local fundraising software company SofTrek to write content addressing best practices for non-profit fundraising efforts. We contributed this guest post, titled “5 Effective Marketing Tactics for Increasing Non-Profit Donations and Sponsorships” to their site. Here is an … Continue reading

[ON DEMAND] Postage Rate Increase Webinar

Thursday, January 10th, 2019

ON DEMAND This webinar is now available as a recording. Download the recording to learn about the new USPS rates. We outline what the increases mean for you and give you tips for maximizing your direct mail budget in 2019. … Continue reading

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5 Tips for Choosing the Right Promotions for Your Direct Mail Campaign

Thursday, January 10th, 2019

  Image credit: Total Retail We are excited to share another blog post we contributed to Total Retail, titled “5 Tips for Choosing the Right Promotions for Your Direct Mail Campaign” to their marketing blog. Here’s an excerpt: Have you … Continue reading

Understanding Nonprofit CRMs: What You Need to Know

Friday, December 21st, 2018

When it comes to keeping track of donor data, no tool is more important than a nonprofit’s constituent relationship manager, or CRM. A CRM is a software solution that keeps track of every interaction a member of a community has … Continue reading

How to Use Print to Amplify Your Digital Marketing Efforts

Tuesday, December 11th, 2018

  On average, a person sees up to 2,900 marketing messages a day. This includes all of the mail and email they receive, the banner ads they are exposed to online, the billboards or outdoor banners they drive by on … Continue reading