10+ Questions to Challenge Your Printer with on Your Next Call

Tuesday, March 13th, 2018

                  In order for your marketing to be successful, you must take a critical and objective look at the vendors that are serving you. If they are not adding value to your … Continue reading

Man reading a catalog

Designing Direct Mail for Cross-Channel Catalog Success

Tuesday, March 13th, 2018

                      In today’s increasingly online world, it is more important than ever for marketers to develop and execute strong cross-channel experiences. Whether a person is holding a physical catalog in … Continue reading

Mailing panel side of Around Lewiston

Compu-Mail Launches “Around Lewiston” Mailer to Boost Foot Traffic for Local Retailers

Friday, March 9th, 2018

Grand Island, NY, March 9, 2018 – Compu-Mail has launched its inaugural “Around Lewiston” mailing campaign to boost foot traffic for local retailers. The program was mailed to 5,000 homes in the Lewiston area with coupons for the recipients to … Continue reading

Omni DM Webinar Cover Page

Registration Open for the Omni DM Webinar on Mar. 28

Tuesday, March 6th, 2018

Join us on Wednesday, Mar. 28! Registration is open for the 1-hour Omni DM webinar on Wednesday, March 28. Hear from our Omni DM specialists including a guest appearance from Dr. Omni, D.M. himself! Click here to register.     … Continue reading

retail consumer

Spotlight on Retail: 6 Ways Retailers Can Use Purchase Data to Increase Sales

Tuesday, March 6th, 2018

                    This month, we have set our sights on the retail industry and how retail marketers can be effectively using data for variable direct mail campaigns. In the retail world, data … Continue reading

Around Lewiston example

Compu-Mail to Launch “Around Town” Campaign Beginning With Lewiston, NY

Wednesday, February 28th, 2018

Grand Island, NY, February 28, 2018 – Compu-Mail is launching next week a new product, its inaugural “Around Town” co-op mailing campaign. This first installation is known as “Around Lewiston” and will be a quarterly or bi-monthly mailing program featuring … Continue reading

Scavenger hunt

You’re Invited! Omni DM Scavenger Hunt

Wednesday, February 28th, 2018

We are excited to announce that we have made some exciting changes to our service offering over the last few years, including the roll-out of our digital marketing platform, Omni DM. To get everyone caught up with all things Omni, … Continue reading

Direct Mail Budget

Making the Most of Your Budget on Your Next Direct Mail Campaign

Thursday, February 8th, 2018

Direct mail statistically has the highest response rate vs. all other digital mediums combined, but we find that it is often overlooked or passed over by marketers because even though it has the same ROI as digital, it’s also one … Continue reading

Omnichannel Marketing Icons

Crafting the Ultimate Omnichannel Experience Is Easier Than You Think

Wednesday, February 7th, 2018

Unfamiliar with omnichannel marketing? Check out this post first. Considering customers see up to 2900 marketing messages a day, it’s important to craft a strong online marketing experience that keeps your message in front of your customers and prospects until … Continue reading