[UPCOMING] Indicia vs. Stamp: Using Postage to Increase Response

Thursday, December 5th, 2019

Wed. Dec. 11 | 12:00PM EST Join us to explore how your choice in postage may influence a purchase or donation. We will also cover other design tips for increasing response.   This webinar is for eligible marketing professionals only. … Continue reading

Top 10 Most Read in 2019

Thursday, December 5th, 2019

As 2019 comes to a close, here’s a look at the top ten most read marketing articles we published this year. 1. [GALLERY] 35 Direct Marketing Statistics for 2018-2019 An audience favorite, this is our list of the latest direct … Continue reading

Michael Millman Joins Compu-Mail’s Sales & Marketing Team

Friday, November 15th, 2019

Michael Millman recently joined Compu-Mail’s Sales & Marketing team as Senior Sales Representative. In his role, Millman will be responsible for driving revenue for clients. Compu-Mail offers complete direct marketing services via mail and digital channels. Millman is experienced in … Continue reading

10 Takeaways From a Month’s Worth of Conferences

Wednesday, October 2nd, 2019

This post was written by Allison Jensen, Marketing Manager at Compu-Mail as a recap of her time at the YNPN Leaders Institute, INBOUND 2019, and fall NEMOA Summit. As summer came to an end, I found myself traveling for work … Continue reading

[ON DEMAND] Creating Marketing Messages That Stand Out

Thursday, September 26th, 2019

ON DEMAND This presentation is now available as a recording.     The 20-minute presentation covers the basics of creating personalized direct marketing messages that capture attention and help your organization stand out from your competition. This presentation was recorded … Continue reading

Think You Can’t Afford Direct Mail? Think Again

Thursday, September 26th, 2019

This is a piece that is focused on the value and return on investment of direct mail. Our hope is that after reading this piece, you will feel inspired to implement direct mail into your marketing mix in a way … Continue reading

Thinking Outside the Screen to Engage Your Donors

Thursday, September 26th, 2019

Does your organization rely on social media for engaging donors? Check out these tips for being creative in your approach, then discover how you can mirror your efforts offline for best results. Today’s nonprofit organizations are looking to share their … Continue reading

5 Ways to Use Psychology for Marketing Advantage

Monday, June 10th, 2019

Marketing is the art of drawing in customers and making them want to buy your product or service. Far too often, people neglect the science that goes into this process. To draw in potential customers takes skill in the knowledge … Continue reading

omnichannel-representation

In Defense of Print and its Alliance with Digital

Wednesday, May 22nd, 2019

Digital and print are often considered enemies. Company websites, online news sources, social media sites, and the works provide a multitude of information at consumers’ finger tips. The need for printed comunications looks to be shrinking because of it. But … Continue reading