Tag Archives: fundraising

omnichannel-fundraising

Omnichannel Marketing for Nonprofit Fundraisers

Tuesday, May 21st, 2019

Fundraisers: Increase Your Response with Omnichannel Marketing. The case for omnichannel fundraising is as simple as acknowledging how fragmented channel preferences have become. Preferences spread across five main channels—direct mail, email, social media, telephone and text messaging. And when you … Continue reading

5 Effective Marketing Tactics for Increasing Non-Profit Donations and Sponsorships

Wednesday, January 16th, 2019

We partnered with local fundraising software company SofTrek to write content addressing best practices for non-profit fundraising efforts. We contributed this guest post, titled “5 Effective Marketing Tactics for Increasing Non-Profit Donations and Sponsorships” to their site. Here is an … Continue reading

Understanding Nonprofit CRMs: What You Need to Know

Friday, December 21st, 2018

When it comes to keeping track of donor data, no tool is more important than a nonprofit’s constituent relationship manager, or CRM. A CRM is a software solution that keeps track of every interaction a member of a community has … Continue reading

Using Direct Mail as a Catalyst for Donations

Wednesday, June 27th, 2018

As long-time subscribers of NonProfit PRO, we were happy to provide this guest post, titled “Using Direct Mail as a Catalyst for Donations” to their blog. Here’s an excerpt: Personalization is a great way for nonprofit organizations to show donors … Continue reading

Using Personalization to Build Stronger Donor Relationships

Wednesday, June 27th, 2018

As long-time subscribers of NonProfit PRO, we were happy to provide this guest post, titled “Using Personalization to Build Stronger Donor Relationships” to their blog. Here’s an excerpt: Personalization is a great way for nonprofit organizations to show donors that … Continue reading

Fundraising ebook

Free eBook: 3 Ways to Increase Fundraising Results

Tuesday, June 20th, 2017
2015 and 2016 crossing sign

Top 10 Most Read in 2015

Monday, December 28th, 2015

It’s that time of year again – when we reflect on the last 12 months and look forward to planning the future. As we bid adieu to 2015, here’s a look at the top ten most read marketing articles we … Continue reading

Letter Pack Examples

Meet the Letter Pack [Mail Format Series]

Thursday, July 30th, 2015

Part of our series where we seek to uncover the most effective formats for your specific marketing objectives. The Letter, Defined The United States Postal Service (USPS) defines a letter as any mail piece within the following dimensions, which includes any … Continue reading

arc-fundraising-mail-case-study

Data + Details: The Equation for Fundraising Success

Monday, June 15th, 2015

Personalization and attention to every detail drive results for The Arc of Monroe. Sixty years ago a group of families in Rochester, New York, came together to conceive new options for their children with developmental disabilities – so they could … Continue reading