Tag Archives: email

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5 Reasons Your Direct Mail Campaign Didn’t Work (And How to Knock Your Next One Out of the Park)

Monday, August 28th, 2017

As much as we marketers like to think all of our campaigns are major successes and that every idea is a million dollar idea, the cold reality is that there are some that just do not work. One of the … Continue reading

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30 Direct Mail Statistics for 2017

Friday, July 14th, 2017

This post supplements 25 Direct Marketing Statistics Prove Direct Mail Works, 15 for ’15: More Direct Mail Statistics, and 25 Direct Mail Statistics for 2016. It’s that time of year again! Once again, we’ve pulled together a brand new list … Continue reading

What’s New at Compu-Mail

Tuesday, June 13th, 2017

Welcome to the new and improved Compu-Mail website! We’ve been hard at work pushing the boundaries of what’s possible with direct marketing, priding ourselves on staying at the leading edge of variable print technology. This has prompted a “refresh” of … Continue reading

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Free White Paper: 10 Keys to Unlocking Health System Growth

Monday, May 1st, 2017

Download our free white paper to learn to find the right health consumers for your health system and convert them into valuable patients and promoters of your service lines. Get your copy today and start collecting patient experience feedback, applying … Continue reading

Free eBook: Achieving Personalization Through Variable Data Messaging

Monday, May 1st, 2017

Download our free eBook to learn how to achieve personalization with variable data messaging. Get your copy today to see how variable data messaging achieves better direct mail response rates & increases lifetime value.  

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Spring Cleaning Checklist: Database Marketing Edition

Monday, April 17th, 2017

Now that the cold days of winter are behind us and we’re on to warm weather and sunny days, you may be thinking of going through your desk or your home for a little spring cleaning. Why not take the … Continue reading

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Compu-Mail Completes Assessment For Full HIPAA Compliance

Friday, April 7th, 2017

Compu-Mail has completed the assessment for full Healthcare Insurance Portability and Accountability Act (HIPAA) compliance. Compu-Mail’s compliance ensures the privacy and safeguarding of all personal identifiable information, including medical data. Anthony Marchioni, CTO of Compu-Mail, sees HIPAA compliance as a … Continue reading

Omnichannel Campaigns

How to Kickstart Your Next Omnichannel Marketing Campaign

Monday, March 6th, 2017

Jeffrey Lant’s “Rule of Seven” states that it takes at least 7 touchpoints across various channels to reach a prospect before they become a lead. And with all of the advertising messages out there on social media and digital marketing … Continue reading

Mobile Marketing Technology

3 Takeaways from “All About Marketing Tech” Virtual Conference

Wednesday, March 1st, 2017

We tuned into Target Marketing’s “All About Marketing Tech” Virtual Conference, and left feeling inspired by the day’s conversations. Here are three quick takeaways from the virtual conference: 1. Marketing is about strategy, not tactics. Marketing has become much more … Continue reading