Tag Archives: retail marketing

Bar Graph

25 Direct Mail Statistics for 2016

Wednesday, July 27th, 2016

Data lovers, rejoice! We’ve pulled together a new list of direct mail stats that supplement our other posts, 25 Direct Marketing Statistics Prove Direct Mail Works and 15 for ’15: More Direct Mail Statistics. These stats indicate what makes direct … Continue reading


Top 10 Most Read in 2015

Monday, December 28th, 2015

It’s that time of year again – when we reflect on the last 12 months and look forward to planning the future. As we bid adieu to 2015, here’s a look at the top ten most read marketing articles we … Continue reading


Meet the Catalog [Mail Format Series]

Wednesday, June 24th, 2015

Part of our series where we seek to uncover the most effective formats for your specific marketing objectives. The Catalog, Defined Taking a look at the term “catalog” we can understand the original purpose of a catalog mailer: Catalog (noun) [kat-lawg, -og] … Continue reading

Standard Postcard

Meet the Postcard [Mail Format Series]

Monday, April 27th, 2015

Part of our series where we seek to uncover the most effective formats for your specific marketing objectives. A Postcard, Defined A postcard is a card that mails without an envelope or folded element. The United States Postal Service (USPS) … Continue reading


2015 Print Design Trends: The Complete Interviews

Tuesday, November 25th, 2014

We picked the brains of a few great creative experts for our Q4 OnTarget newsletter about the ways they see print design evolving as we come into 2015. Our newsletter article summed up their thoughts but here we bring you the … Continue reading


Apple’s New Devices Shake Up Marketers’ Plans

Monday, October 27th, 2014

Unless you live in a cave, you know that Apple just released the 8th generation of its popular iPhone as well announcing its first “wearable” – the Apple Watch. These new devices mean many changes for marketers, such as… Bigger … Continue reading


25 Direct Marketing Statistics Prove Direct Mail Works

Thursday, July 17th, 2014

With the rise of email and social media, many leap to declare print and direct mail “dead.” But don’t let them fool you! These 25 Direct Marketing Statistics prove that direct mail is still alive and well, and is above … Continue reading

Retail Marketing Trends 2014

Retail Marketing 2014: Customer Experience

Thursday, January 9th, 2014

Customer Experience Converges in Retail Marketing for 2014. Retail marketers in particular face the challenge of communication with customers across multiple platforms. Web, social, mobile, mail, email and voice – busy yet? 2014 brings with it a renewed need to … Continue reading


Thanksgiving, Thanksdoing [Infographic]

Tuesday, November 26th, 2013

What will YOU be doing this Thanksgiving? We’ve pulled together some fun facts and figures about the activities that traditionally occupy Americans on Thanksgiving, from eating turkey to watching parades and football, as well as the increasing impact of retail … Continue reading