Tag Archives: email

Reduce Reuse Recycle

Spring Cleaning Checklist: Database Marketing Edition

Monday, April 17th, 2017

Now that the cold days of winter are behind us and we’re on to warm weather and sunny days, you may be thinking of going through your desk or your home for a little spring cleaning. Why not take the … Continue reading

HIPAA Compliance Badge

Compu-Mail Completes Assessment For Full HIPAA Compliance

Friday, April 7th, 2017

Compu-Mail has completed the assessment for full Healthcare Insurance Portability and Accountability Act (HIPAA) compliance. Compu-Mail’s compliance ensures the privacy and safeguarding of all personal identifiable information, including medical data. Anthony Marchioni, CTO of Compu-Mail, sees HIPAA compliance as a … Continue reading

Omnichannel Campaigns

How to Kickstart Your Next Omnichannel Marketing Campaign

Monday, March 6th, 2017

Jeffrey Lant’s “Rule of Seven” states that it takes at least 7 touchpoints across various channels to reach a prospect before they become a lead. And with all of the advertising messages out there on social media and digital marketing … Continue reading

Mobile Marketing Technology

3 Takeaways from “All About Marketing Tech” Virtual Conference

Wednesday, March 1st, 2017

We tuned into Target Marketing’s “All About Marketing Tech” Virtual Conference, and left feeling inspired by the day’s conversations. Here are three quick takeaways from the virtual conference: 1. Marketing is about strategy, not tactics. Marketing has become much more … Continue reading

Supercharge With Data

7 Ways to Use Data to Supercharge Your Direct Marketing Efforts in 2017

Monday, February 27th, 2017

If you’re looking to supercharge your marketing efforts, it’s time to dig into the world of data analytics and predictive modeling and let your data work for you. Data analytics and predictive modeling software allow you to identify which customers … Continue reading

Chocolate Bar

Snack Size Soundbites

Tuesday, October 25th, 2016

This fall we’ve been able to take advantage of several fantastic learning opportunities at marketing conferences across the country. While we weren’t able to bring back tchotchkes for you, we’re happy to offer up these “snack size soundbites.” See something … Continue reading

Email Marketing

Top 20 Email Marketing Statistics for 2016

Thursday, August 4th, 2016

Every so often, I sit down on the Compu-Mail “Collaborative Couches” (pictured to the right) to catch up on my reading. Recently, the 2015 Essential Guide to Email Marketing came across my path, and I found some interesting stats that … Continue reading

20152016_DPC_96432559

Top 10 Most Read in 2015

Monday, December 28th, 2015

It’s that time of year again – when we reflect on the last 12 months and look forward to planning the future. As we bid adieu to 2015, here’s a look at the top ten most read marketing articles we … Continue reading

Capture

15 for ’15: More Direct Mail Statistics

Friday, September 18th, 2015

We’ve rounded up fifteen new stats to build on our earlier post, 25 Direct Marketing Statistics Prove Direct Mail Works. If you’re keen on knowing more about how direct mail gets results, check these out. (We’ve added new direct mail stats … Continue reading